Rates
Voiceover rates can vary widely depending on the project’s purpose, audience, and distribution. I'm always happy to walk you through your quote so you know exactly where your investment is going.
While I do follow industry-standard pricing, most of my quotes are tailored to each project — I’ll work with you to find something that makes sense for both of us.
All pricing includes use of my broadcast-quality studio and recording space.
If you’re working with a specific budget, feel free to reach out — I’m happy to see if we’re a match.
My voiceover pricing starts with a Basic Studio Fee (BSF), which covers up to an hour of recording, script prep, and editing time ahead of our session.
Most projects also require a usage fee, which is calculated based on how the recording will be used — the size and scope of your campaign, platform, and audience reach.
You can record multiple projects within a single studio session, but the usage fee applies to each production individually.
To give you a rough idea, I’ve outlined my starting rates below.
NOTE
Voiceover pricing can feel complicated — I get it. I created this rate guide to help simplify things and give you a ballpark figure before we even chat. It should help when you’re putting together a budget for your production.
If you're unsure about anything, the best thing to do would be to just get in touch!
See also:
https://rates.gravyforthebrain.com/
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REVISIONS
Simple rule here: if I’ve made an error, I’ll re-record at no charge. If the script changes after recording — like new lines or a full rewrite — a new BSF will apply to cover additional time in the studio.
That said, I usually record multiple takes with different tones/styles during our initial session, so you’ve got plenty to work with during the edit.
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PAYMENT TERMS
Payment is due within 30 days of the invoice. If you prefer to pay via PayPal, please note there’s an additional 6% fee to cover processing. If your payment schedule extends beyond 30 days, let’s agree on that in advance.
AUDIOBOOKS
£100 per finished hour (recording only)
£250 per finished hour (full production to publication standard)
COMMERCIALS – ONLINE & YOUTUBE PRE-ROLL
For ads airing on social media, websites, or as YouTube pre-roll.
BSF: £250
Usage: 400% of BSF per 12 months of use
COMMERCIALS – UK CINEMA
For campaigns shown exclusively in UK cinemas.
BSF: £250
Usage: 500% of BSF annually (can be pro-rated quarterly)
COMMERCIALS – TV
For television advertising. Rates depend on TVRs and campaign reach.
BSF: £250
Usage: Calculated based on TVRs – please provide details for an accurate quote
CORPORATE CONTENT
Online content on your website, social platforms, or YouTube — not used in paid advertising.
BSF: £250
Usage: 400% of BSF annually
E-LEARNING
Charged by word count, with a minimum base rate.
Minimum Fee: £250
Rate per Word: £0.30 (includes usage)
EXPLAINER VIDEOS
Short how-to videos, animations, or whiteboard explainers.
BSF: £250
Usage: 50% to 400% of BSF, depending on reach and visibility
INTERNAL COMMUNICATIONS
Videos hosted on intranets, behind paywalls, or for internal use only.
BSF: £250
Usage: No additional usage fee for non-public content
IVR/TELEPHONY
£10 per prompt, minimum £100.
MEDICAL NARRATION
Medical e-learning and terminology-heavy scripts are billed by the hour due to prep time.
BSF: £250/hour
RADIO COMMERCIALS
Available for both local and national radio campaigns. Rates follow Equity guidelines.
Starting from: £27.60
VIDEO GAMES
Game VO pricing depends on the type of title (indie to AAA).
BSF: £250
Usage: Custom — can be percentage-based or flat fee
Get in Touch
Need a quote, or have a question?
Email me at hello@matthewbiddulph.co.uk with the details of your project.